Zend Wallet was a micro cryptocurrency merchant with a large community of traders that he trades with on WhatsApp and Telegram, Over the years, he has always faced challenges with his customers not trusting the applications he trades with, and those applications do not have some features his customers are requesting.
<aside> 💡 Zend Wallet Mission: - To provide a complete user experience that will provide existing and new customers with a secure platform to manage and trade cryptocurrencies, alleviating concerns about potential scams.
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<aside> 💡 Targeted Audience :
New Users (People who are new to blockchain but are willing to learn)
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<aside> 💡 Unique Selling Proposition (USP): To provide a secure and user-friendly experience, ensuring users' peace of mind while managing their digital assets.
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<aside> 💡 Channel
My Role
On Zend Wallet, I worked as the UI UX Designer on the team, where I was tasked to carry out research and design the web and mobile application alongside one product manager, and three engineers from the development team.
I also facilitated the interview sessions with the users
I worked with the product manager to facilitate sprint planning sessions